As a mobile Cost per Install (CPI) company in an increasingly turbulent industry, Instal recognized the advantages of a strategic pivot into lead-generation. At the same time, the company faced a steep learning curve and prohibitive upfront software costs that often ran thousands of dollars per month and immediately locked inexperienced users into lengthy contracts. Fortunately, Instal found the solution to both of these challenges when they decided to partner with Lead Prosper as their distribution software provider.

According to Director of Products Chris Stones, what immediately attracted Instal to Lead Prosper was the pricing model. “The biggest selling point of Lead Prosper for me was the pay as you go model,” Stones said. As a new business venture, options that cost thousands to get up and running weren’t realistic for Instal. “Lead Prosper was by far the most cost effective solution, which allowed my team to get started using lead distribution software without breaking the bank.” With tiered pricing that gets cheaper as lead volume increases, Lead Prosper was the clear, scalable choice for Instal’s distribution software.

Once Instal adopted Lead Prosper, they were greeted with exceptional support that went beyond expectations. CTO Raul and his support team provided invaluable assistance in integrating complex systems and offered expert guidance on various routing strategies. Instal found this personalized support to be instrumental in their journey, solidifying their partnership with Lead Prosper. Even more impressive was Lead Prosper's proactive approach, reaching out to fix issues before Instal had a chance to raise concerns — a testament to the provider’s commitment to customer success. “From complicated integrations to basic pointers on the software, the support has simply been amazing” says Stones.

Instal’s experience isn’t an outlier — Lead Prosper's commitment to its clients extends far beyond the software itself, and the company is committed to facilitating business development opportunities whenever possible. By actively connecting Instal with potential partners and fostering collaborative growth, Lead Prosper redefines the traditional vendor-client relationship. According to Stones “Lead Prosper clearly isn’t interested in only helping themselves grow. They want their clients to grow as well. That’s been a huge selling point for me, to the point where I don’t even look at Lead Prosper’s competitors.” This unparalleled dedication transforms Lead Prosper from a software provider into a true strategic partner, driving Instal's success and positioning them for sustained growth.

Instal's journey with Lead Prosper exemplifies the power of a true partnership. With the help of the software's cost-effective model and exceptional support, Instal successfully navigated their pivot and achieved remarkable growth. The combination of low startup costs and a proactive approach to business development has solidified Instal's trust in Lead Prosper, and as Instal continues to expand, they do so with the confidence and support of a strategic partner in Lead Prosper.

Instal envisions a future marked by further growth and expansion within the home improvement industry and beyond. Leveraging Lead Prosper as their primary lead distribution platform, Instal plans to establish a parent site called YourHome'sConnection, specializing in over a dozen properties. This integrated approach will enable Instal to streamline operations while forging valuable relationships with direct contractors. The stage is set for Instal's continued ascent.